The Business Base

A lot of us have started to work from home since the stay-at-home orders that began in March. Working remotely from their homes is a new environment for many. Whether you have a home office or not, here are some items we think could be beneficial to your new workspace. Having all the things you once loved on your desk in your home office will make it more comfortable! By: Stephanie Lopez Office staples Sticky notes are great to help remind you of your tasks at hand and keep you on track with your work. While this may seem small, if you are starting a home office from scratch these will be essential. Check out the variety of Post-It Note sizes we offer  here . A duo we can't forget is a sturdy journal along with a smooth writing pen . You never know when you'll have to jot down ideas or information to keep that isn't temporary enough for a sticky note. Some of our favorites are these Italian leather journals you can find on our site, check it out. Consider getting a statio...

It's during times like these that maintaining communication with people is so crucial. Letting your clients know that you are there for them or checking in on them can let them know that you care about maintaining your relationship. By: Stephanie Lopez Send them an update via email Getting a response back from clients can sometimes depend on what they have going on so make sure your subject line is interesting and eye catching. While this is the easiest way to reach out to your clients, it may not always yield an immediate response. Still, any effort to show you want to be there for your customer is essential in keeping that connection. Give them a call If you're able to reach your client over the phone, this could be a great time to build that relationship further. This is an opportunity to really get to know your client on more than just a business level. Sometimes a phone call can brighten someone's day and what better time to check in than now. Video has...

With everything going on, a lot of companies and businesses are having employees work from home. If you aren't accustomed to working at home, it can be a challenge to keep yourself on a schedule and setting boundaries between work life and home life. Here are a few tips to help you get your work done even if it's not at the office. By: Stephanie Lopez Set the Scene At the office, everyone has their own designated area. So why should working at home be any different? Making your own workspace is pivotal in being productive. So, make sure to have your set-up in an area where distractions are limited, and you have enough room to not feel crowded. If you have the opportunity to set-up your work space near a window, that's one thing I would highly recommend. Stick to a routine Just like work, you have a routine to get up and get ready for work every morning. When working from home, I would encourage you to do what you normally would. Wake up, get ready, make you...

It's no secret that communication methods are constantly evolving. One thing we can expect from the new year is a change in the amount of media use from smartphone users. According to Spectrum Reach , there was a 4.7% increase in the average time spent on a smartphone from 2018 to 2020. And although we are seeing less minutes spent on phone calls, we are seeing a gradual increase in screen time which by the year 2021 will be up to an average of 3 hours per smartphone user. Blog by Stephanie Lopez Especially considering the new generations that are becoming more tech-efficient, we see a continuous growth of smart phone dependency.  Video consumption has also become more popular in recent years. Facebook analytics show that consumers are more likely to spend more time on video content than they are on static posts, especially videos that are longer than 3 minutes. A popular in-demand video platform that arose at the end of 2016, TikTok becam...

BY VICTORIA MARTINEZ Salespeople are arguably the foundation of many great businesses. Without talented, outgoing, positive people reaching out to new clients for us, we would find ourselves in a lull during business days!  So what are some key aspects of being a successful sales person? I had the pleasure of interviewing one of YNIS best, Georgie Wiebe. Georgie is not only a successful salesperson but she is also an extreme NASCAR and cat enthusiast! Georgie started out at YNIS as the Front Desk and Admin Assistant and then moved to a Production Manager and then later the Owners Assistant. Because of her strong foundation within the company, she was able to continue and enhance the relationships with many of the clients when her boss retired. Georgie is now an Inside Sales Manager at YNIS and loves her work. What words come to mind when you think of yourself as a sales person? Achiever Projects Deadlines Multitasker Follow-ups  Explain the typica...

BY VICTORIA MARTINEZ Social Media is arguably one of the best ways to reach millennials today. With millenials moving into adulthood, it is really important to market to them as a business! Not only are they bringing in new business, but they are also really excited to spend money! So why don't more businesses have a strong social media presence?  If you know your company isn't properly utilizing social media then I hope to inform you on all the benefits you can get from social media by the end of this blog. IT'S FREE Okay, first things first. Social media is FREE! So why not get some platforms for your business? It won't even cost you a penny! There is honestly no harm in signing your company up for a Facebook business page. Not only is this a great way to build relationships with your customer base, but it is also FREE marketing! What could possibly be better than FREE marketing?! Networking As many business people already know, networking is super i...