Skip to main content

What is the Point of Social Media?

BY VICTORIA MARTINEZ
Social Media is arguably one of the best ways to reach millennials today. With millenials moving into adulthood, it is really important to market to them as a business! Not only are they bringing in new business, but they are also really excited to spend money!
So why don't more businesses have a strong social media presence? 
If you know your company isn't properly utilizing social media then I hope to inform you on all the benefits you can get from social media by the end of this blog.


IT'S FREE

Okay, first things first. Social media is FREE! So why not get some platforms for your business? It won't even cost you a penny! There is honestly no harm in signing your company up for a Facebook business page. Not only is this a great way to build relationships with your customer base, but it is also FREE marketing! What could possibly be better than FREE marketing?!


Networking

As many business people already know, networking is super important! With technology becoming more advanced than before, networking is moving online. While in person networking will always be the best way to network, it may not always be the most efficient! By utilizing social media, you and your company can easily navigate the world of networking from your office (or even your couch!)


Relationships

Building relationships with people is one of the best ways to create long term customers. So why not expand your customer base through social media? Not only will you be growing your social media platform, but you will also be reaching your customers on a more personal level. By providing continuous updates about your company through your social media, your customers will be more likely to recall who you are and what your company offers.

Social Media may seem like an unnecessary marketing tool for your business, but it truly is very important especially as we continue to rely more and more on technology as a whole.

You can also follow us on FacebookTwitterInstagram, and LinkedIn where we provide information about promotional products.

Comments

Popular posts from this blog

The Difference Between Marketing and Branding

Many of us usually think that branding and marketing are one in the same. However, if this were the case, you wouldn't be reading this blog! There IS a difference between marketing and branding, but when most people think about the two, they tend to place them into the same category. I will help make the differences between marketing and branding very clear by the time you finish reading this blog so you understand how to properly categorize the two.
Define.First, lets define marketing and branding so we can actually understand the words themselves. 
Marketing is "the action or business of promoting and selling products or services, including market research and advertising". This translates into what many of us understand as 'a marketing campaign'. Marketing is the promotion aspect of a business.
Branding is "The process involved in creating a unique name and image for a product in the consumers mind". In other words, branding is the story of a company or…

3 Reasons Why Your Company Needs Events

What makes your company stand out from the rest? The answer is brand awareness and networking. The best way to achieve both brand awareness and networking is to hold company events! Now, we know everyone loves to have fun, but events are not just an excuse to throw a party paid for by your company. They are a way to efficiently and effectively promote your business all while having fun!

Below are 3 reasons why your company needs events!

1. Easy Branding

When putting on a company event, it goes without saying that you'll be promoting your brand. But how do you do this? Utilizing promotional products is the best/easiest way to brand yourself at events. Now, although pens and t-shirts are both great options, there are more unique ways to utilize promotional products during your event. 
My favorite way to uniquely engage guests during an event is the Spin 'N Win Prize Wheel! The prize wheel gives your guests an opportunity to interact with your brand while having a good time and winni…