Skip to main content

3 Reasons Why Your Company Needs Events

                     BY VICTORIA MARTINEZ
What makes your company stand out from the rest? The answer is brand awareness and networking. The best way to achieve both brand awareness and networking is to hold company events! Now, we know everyone loves to have fun, but events are not just an excuse to throw a party paid for by your company. They are a way to efficiently and effectively promote your business all while having fun!

Below are 3 reasons why your company needs events!

1. Easy Branding

When putting on a company event, it goes without saying that you'll be promoting your brand. But how do you do this? Utilizing promotional products is the best/easiest way to brand yourself at events. Now, although pens and t-shirts are both great options, there are more unique ways to utilize promotional products during your event. 
My favorite way to uniquely engage guests during an event is the Spin 'N Win Prize Wheel! The prize wheel gives your guests an opportunity to interact with your brand while having a good time and winning prizes! And who doesn't love prizes?

2. No Hassle Networking

Networking doesn't always have to feel like a chore. When you have an event for your company, your invited guests will reach out to their friends to join them. The event is actually creating leads for you! But how do you maximize networking while at the event? Try using the Bag Toss Game to entice your guests to connect with each other and encourage your employees to play as well!

3. Quick Selling

Lastly, use your event as a way to sell your products! You already have everyone at your event, so you might as well have some products up for sale! You can choose to have a few free items to give out, or you can set up a booth with some of your best sellers for your guests to purchase. It's up to you to decide!

Regardless of how you set up your event, it will provide value to you and your company whether it be in leads, profits, brand awareness or all three! So why are you still reading this blog? You've got an event to plan!

You can also follow us on FacebookTwitterInstagram, and LinkedIn where we provide updates about promotional products.

Comments

Popular posts from this blog

The Difference Between Marketing and Branding

Many of us usually think that branding and marketing are one in the same. However, if this were the case, you wouldn't be reading this blog! There IS a difference between marketing and branding, but when most people think about the two, they tend to place them into the same category. I will help make the differences between marketing and branding very clear by the time you finish reading this blog so you understand how to properly categorize the two.
Define.First, lets define marketing and branding so we can actually understand the words themselves. 
Marketing is "the action or business of promoting and selling products or services, including market research and advertising". This translates into what many of us understand as 'a marketing campaign'. Marketing is the promotion aspect of a business.
Branding is "The process involved in creating a unique name and image for a product in the consumers mind". In other words, branding is the story of a company or…